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Adobe Way of web 2.0 Collaboration – Simply Fantastic!!!

Posted by Samir Saleem On June - 3 - 2008

Adobe has tied together its online office suite with the beta of Acrobat.com and the user interface is the big pump up. What remains to be seen is whether online office users care about aesthetics.

On Monday, Adobe unveiled Acrobat.com, a suite that allows you to create word processing documents, share files, convert PDFs and hold Web conferences.

Simply put, Acrobat.com is the best looking online office suite on the block. Google Docs, Zoho and other entrants look fine, but don’t exactly stretch the imagination with the interface. Using Flash, Adobe’s suite, which includes Buzzword word processor, PDF converter and Web conferencing applications, is slick. Adobe’s online applications easily pass–and often top–what you’d find on the desktop. In fact, Adobe’s ConnectNow seems to be the killer app in the suite and could be a threat to WebEx.

Here’s Buzzword:


And the collaboration tool:

acrobat3.png

And PDF converter:

acrobat4.png

The big question: How much will the interface matter? Adobe’s online office suite would clearly win a beauty contest, but it’s unclear whether users care. There’s something about Google Docs that just works. Ditto for Zoho. What’s the lock-in factor here? If I’m using one online office suite I may not try another just because swapping platforms can get confusing if you create a bunch of documents.

We’ll see how the answers to those questions turn out, but Adobe has another clear motive here. The online suite is a nice way to show off Flash. In addition, Adobe Acrobat 9, which was announced Monday, includes support for Flash. The goal: Create a defensible software and services strategy that will lead to a virtuous sales cycle among various Adobe products.

Acrobat.com is designed to give Acrobat 9 customers a “personal workspace in the clouds,” . You can see where this is headed: For Acrobat 9 customers Acrobat.com (statement) is a hybrid software model to keep them in the fold. Meanwhile, Adobe hopes that Acrobat.com will get a few folks to buy its software.

Acrobat 9 offers native support for Flash, touts document sharing and allows users to manage portfolios of PDFs. All of these features work with Acrobat.com in what Adobe hopes will be a nice sales cycle.

Adobe’s Acrobat 9 combined with Acrobat.com seems to hit on multiple goals for the company. All it needs now is the user traction. Adobe’s suite certainly has the looks.

So use and Comment Upon it…

Enjoy…




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One Response to “Adobe Way of web 2.0 Collaboration – Simply Fantastic!!!”

  1. Kendra says:

    Hey, Kendra from Box.net here- I came across this review of Acrobat.com and just wanted to make sure that you have seen Box.net’s online collaboration tools.

    On Box.net, you can create a folder, upload files and invite whomever you would like into the folder, thereby creating an online collaboration space for anyone you would like to work with. Your files are secure, accessible from anywhere at anytime. You are able to edit files and photos, e-sign and e-fax your documents, and much more.

    I’d love to know your and your readers’ thoughts on the service- we are always looking for fresh feedback and ideas.

    Take good care and I will look forward to hearing from you soon.

    -Kendra
    kendra@box.net
    http://www.box.net

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